Project: Maxi-Lift, Inc.

Challenge: How do you take a site with tons of products each with their own tech sheets and specs, and make it easy to navigate? The site was previously designed at a pixel level that did not allow enough room for displaying their information. Along with a new design, they needed to stay ahead of their competitors on Search Engines as well as staying in front of their public.

Results: We created a site with a jump page that divided the site into three major categories to allow for easier navigation without information overload. Each section is branded with its own color scheme and navigation. Search Engine tactics were employed to keep them with exceptionally high rankings on all Search Engines (organic) and an electronic newsletter was created to communicate with their public.

Website: www.maxilift.com